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Poster: The Building Blocks of Hegemonic Representation
Zachary Hughes Jonathan Ascencio
Using latent content analysis we examine hegemonic perceptions of culture in The Lego Movie. We will examine normative values in the main character’s life. Our content analysis will focus on the simple aspects of the life to the more complex social behaviours. Eliminating any self-thinking and changing it for a more collective agreement on what is acceptable. We will explore and expose all the different hegemonic perceptions that inform The Lego Movie.
Social and Behavioral Sciences Sociology
http://kora.kpu.ca/scusc/scusc_2014/schedule/44